Dr Amit Arora

Dr Arora is the creator of the highly successful deconditioning awareness and prevention campaign 'Sit Up, Get Dressed and Keep Moving!’. Last year he led a follow-up campaign, ‘Recondition the nation’. Both campaigns have been adopted by hospitals across the UK and abroad. He is credited with rejuvenating the term ‘deconditioning’ to describe the functional decline experienced by older people when they are not physically active, due to illness or disability.

Dr Arora is a Consultant Geriatrician at the University Hospitals of North Midlands and Associate Medical Director at Midlands Partnership University NHS Foundation Trust. He is currently the BGS Vice President for Workforce and was previously BGS Chair of the England Council. He was previously a member of the Disability Living Allowance Advisory Board in England. He has served on a number of NHS England and Department of Health and Social Care committees, advisory bodies and working groups. He chaired the West Midlands Quality Review Service for people living with dementia and frailty, advising commissioners and provider organisations.  He is also the founding director of the National Frailty Academy which is providing free frailty training to all grades of health and social care workers.

Dr Arora is clinical lead for the NIHR West Midlands Clinical Research Network. Dr Arora’s research, editorials, reviews and national reports have appeared in more than 100 publications.